Annual Market Intelligence Report

MARKETING DEVELOPMENT DIVISION

Market Investigation

The main objective of this activity is to generate, channel and disseminate the information, as well as the needs of the present market in national fishery sector which are suitable for products by enterpreneurs under the guidance of LKIM, and of the importers/exporters. This activity is also to evaluate the suitability of the market, and the capability of the products to compete in the domestic/international markets. With this activity, the planning accuracy in the fishery industry will be increased, and, the National fisheries sector market will be more efficient.

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